About SourceSet Multimedia

SourceSet Multimedia Pvt. Ltd.

SourceSet Multimedia Pvt. Ltd. is a private limited company incorporated under the Companies Act, 2013, operating from Thane, Maharashtra. We are the legal and commercial vehicle of the FractalForms group — the entity that handles all client billing, contractual obligations, and product development.

We exist to build and ship enduring digital things: commercial software products, Shopify themes and apps, and the infrastructure that supports long-term brand work.

FractalForms

“Brands transform to be eternal.”

FractalForms is our parent brand and creative studio — the name under which we position and deliver brand strategy, visual identity, and creative consultation. Where FractalForms is the creative force, SourceSet Multimedia is the commercial backbone.

The name FractalForms reflects our belief that the most enduring visual identities are built on repeating, scalable structures — forms that hold their meaning at any size, in any medium, at any point in time.

Good design is not decoration. It is a strategic instrument. The strongest brands are not the most visible — they are the most coherent. We work with founders and teams who want to build something that lasts beyond the current trend cycle.

We are selective about who we work with. We prefer long engagements over quick deliveries, and we value clients who treat design as a core business function.